It is often said that we not only eat with our mouths but also with our eyes and this is why it is so important to get your food and drink labelling just right! It’s all very well to look good but with so much information required on today’s packaging, from nutritional data right down to the manufacturer’s details, the design is absolutely vital to be able to draw the customer’s eyes away from your competitors.
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From the Nike ‘tick’, to the Kilimanjaro Beer ‘mountain’, great illustration in logo design can play an essential part in building your brand and speaking directly to your target market. With our experience and creative flare we can assist you in finding the most effective illustrated match for your needs just like we did for our client ‘Tembo Executive’…
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In a world dancing to the digital media beat, it’s easy to overlook the art of print ads. But the medium is still as relevant and powerful as ever, whether in a magazine or on a billboard. Print advertising should be recognisable at a hundred paces, and it should be obvious who it’s for and why they should act on it. No matter what the medium, you still need a concept that’s going to stick in people’s minds…
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